At this year’s Maine Farmers’ Market Convention (January 11th at the Augusta Civic Center), creative strategist Arielle Bywater (from Pica in Belfast) will be discussing ways farmers’ markets can hone their brands to reach new customers and increase loyalty among existing shoppers. Arielle will be looking at all aspects of a market’s outreach strategy, including websites, social media, and newsletters. Do your market’s materials need a tuneup? She’s looking for markets willing to participate by having their materials reviewed live as part of the workshop! To be considered for this great opportunity, email email@example.com by December 1st.