Marketing

EBT Equipment Options for your Farmers’ Market

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Let’s navigate the EBT equipment world together. This article addresses the free SNAP EBT Equipment Program and discusses additional options for ineligible markets. All markets that accept SNAP/EBT must possess a machine that processes the EBT transaction.   Free Equipment? The USDA-funded (free) SNAP EBT Equipment Program has reopened (more info here). This is a […]

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Buying your own EBT Equipment

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If you’re looking to purchase EBT equipment for your SNAP program, without the help of a grant to subsidize the cost, then you should fall into one, or ideally all, of these categories: Our market has offered SNAP for years; Our vendors are dedicated to keeping this program sustained; We have enough shoppers using SNAP/EBT […]

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Farmers’ Markets Midcoast to Downeast

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New Map of Midcoast and Downeast Farmers’ Markets The Maine Federation of Farmers’ Markets has released a new map of Midcoast and Downeast farmers’ markets featuring 20 of the unique farmers’ markets that take place along the Maine coast. In addition to a detailed, full-color map, the brochure includes a description of each market, suggestions […]

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Branding your farmers’ market – guinea pigs needed!

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At this year’s Maine Farmers’ Market Convention (January 11th at the Augusta Civic Center), creative strategist Arielle Bywater (from Pica in Belfast) will be discussing ways farmers’ markets can hone their brands to reach new customers and increase loyalty among existing shoppers. Arielle will be looking at all aspects of a market’s outreach strategy, including websites, […]

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Small Business Saturday

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If you’re looking for a shopping experience quite different from what you’ll find at big box stores, an experience that is small and friendly, and a way to support small business and farmers in your town, make a trip to the farmers’ market on Small Business Saturday! Below is a list of the markets we […]

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UMaine Extension offers new resource for food entrepreneurs

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Orono, Maine – University of Maine Cooperative Extension has launched a new online resource designed to be particularly useful to aspiring or existing food manufacturers wanting to produce specialty food products. The new website, Resources for Food Entrepreneurs, was created by UMaine Extension regional small business educator and Extension professor Louis Bassano; Extension food science […]

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Key Components of SNAP outreach & promotion

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                    CLICK HERE to view this short slideshow that we created for a recent conversation with SNAP Educators from throughout the state. Many SNAP Educators assist their local farmers’ market with outreach and promotion of SNAP, Maine Harvest Bucks (or other nutrition incentives), WIC, and other low-income […]

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