Uncategorized

A partnership in Bangor brings new shoppers to markets

Categories

This article describes a marketing opportunity to attract new shoppers by partnering with local employers. In spring of 2019, MFFM was approached by the City of Bangor’s Wellness Committee to develop a program that will give their 500+ employees incentive to buy healthy food from the local farmers’ markets.  Employer Partnerships Each year, the city’s […]

Read More

Snapshot Week Photo Competition

Categories

Maine Farmers’ Market Snapshot Week is our annual celebration of farmers’ markets in Maine. This event coincides with National Farmers’ Market Week, falling on August 4-10, 2019. Photo Competition This year’s Snapshot Week features a photo competition for shoppers and farmers. The competition will run for 2 weeks August 4 – 17 to give you […]

Read More

EBT Equipment Options for your Farmers’ Market

Categories

Let’s navigate the EBT equipment world together. This article addresses the free SNAP EBT Equipment Program and discusses additional options for ineligible markets. All markets that accept SNAP/EBT must possess a machine that processes the EBT transaction.   Free Equipment? The USDA-funded (free) SNAP EBT Equipment Program has reopened (more info here). This is a […]

Read More

2018 Maine Harvest Bucks Application & Program Update

Categories

Program Description: For the past 3 years, much of this program was funded via the USDA’s Food Insecurity Nutrition Incentive (FINI) grant, in partnership with Wholesome Wave. During this time, the Maine Harvest Bucks brand has grown to be recognized by SNAP shoppers, farmers, and community members. Markets that offer Maine Harvest Bucks are welcoming to […]

Read More

2018 MHB Update for Markets

Categories

Funding Update For the last 3 years, a USDA Food Insecurity Nutrition Incentive (FINI) grant funded the nutrition incentive program (Maine Harvest Bucks) at farmers’ markets in Maine. With these funds, over 30 farmers’ markets have organized and built the systems and infrastructure to make their markets a welcoming place for low-income Mainers who shop with SNAP/EBT. […]

Read More

Branding your farmers’ market – guinea pigs needed!

Categories

At this year’s Maine Farmers’ Market Convention (January 11th at the Augusta Civic Center), creative strategist Arielle Bywater (from Pica in Belfast) will be discussing ways farmers’ markets can hone their brands to reach new customers and increase loyalty among existing shoppers. Arielle will be looking at all aspects of a market’s outreach strategy, including websites, […]

Read More

Maine Harvest Bucks wraps up at Summer Markets

Categories

When you see Maine Harvest Bucks (MHB) at farmers’ markets, consider how this program is the product of an organized effort among farmers, vendors, volunteers and community partners at each of the 31 farmers’ markets across the state.  Because of their work, eating local is more accessible, easy and affordable for low-income Mainers receiving SNAP/EBT.  […]

Read More