MFFM proudly presents our February 2021 Farmers’ Market Workshop series. Tune in to learn from experienced market organizers and vendors as we cover a range of topics. Our workshops are always a great opportunity for networking and inspiration!
2/1 @ 1pm – Book-keeper/Treasurers Roundtable
Connect with market treasurers around Maine. Learn about their systems, budgeting processes, and the challenges and opportunities they face in handling this important market responsibility.
Brittany Hopkins, Wise Acres Farm, Bangor Farmers’ Market Treasurer
Dalziel Lewis, Dig Deep Farm, Mill Park Farmers’ Market Treasurer
Jenn Legnini, Turtle Rock Farm, Rockland Farmers’ Market Treasurer
2/8 @ 1pm – Farmers’ Market Vendor Marketing 101
Every vendor has a role to play in attracting new customers and enhancing the vitality of their market. In this workshop we’ll hear how market members are enhancing their businesses and markets through different marketing efforts, and what you can do to follow best practices in marketing your business.
Steve Veazey, SCORE Maine
Cindy Creps, Meadow Ridge Perennial and Cut Flower Farm, Portland Farmers’ Market
Jan Goranson, Goranson Farm
2/15 @ 1pm – How to Grow & Sustain Your Markets
What are the keys to building a successful farmers’ market in Maine? We’ll hear from two farmers’ market managers and farmers who have a lot to say on the matter. From launching a new market in a small community, to leading the largest markets in Maine, there’s much wisdom to glean from experienced market managers and entrepreneurs.
Jimmy DeBiasi, Maine Federation of Farmers’ Markets
Hanne Tierney, Cornerstone Farm – Bangor, Portland, Waterville FM’s
Jaime Rogers, In the Village Farm – Howland and Brewer Farmers’ Markets
3/1 @ 12pm – Do it like a pro! Smartphone Photography & Social Media Strategies w/ Kelsey Kobik
You CAN take nice pictures! You CAN build your market’s social media presence! You CAN translate that to better attendance and sales! This workshop will show you how.
Join Kelsey Kobik, Maine farm photographer and MFFM Board Member, as she shares simple steps for improving your photo quality, photo organization (often overlooked!) and social media strategies. Participants will walk away with the knowledge of how to capture and share better photos, and how to build an engaging social media presence that serves your market’s goals.
The conversation will be focused on promotion of your farmers’ market, rather than individual farms. However, the content will certainly be applicable to your farm or business’s social media strategy.